Introducing Spark AI - Transforming Your Fixed Operations
Jess Fennell Jess Fennell

Introducing Spark AI - Transforming Your Fixed Operations

Dealers now own just 29% of the service market, and while the industry is obsessed with eliminating missed phone calls, that’s not the real problem. The problem is that phone calls are no longer how customers want to engage.

Today’s drivers expect fast, frictionless, on-their-terms communication. By the time a customer calls a dealership, they’re already late in their decision process—and if they hit a bot, a hold queue, or unclear pricing and timing, they move on.

The solution isn’t replacing humans with AI. It’s making service teams more effective with AI.

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Leveraging Parts and Service Alignment for Peak Fixed Ops Performance
Jess Fennell Jess Fennell

Leveraging Parts and Service Alignment for Peak Fixed Ops Performance

Service demand and parts efficiency has an enormous impact on your bottom line, yet the connection between Service BDC and Parts is almost nonexistent for most retail auto dealers.

However, innovative dealers have found that when the Service BDC reaches out based on available parts inventory matched with relevant customer needs, they stop functioning as a basic scheduling hub and become a true engine for revenue. With the right systems in place, they can prevent inefficiencies, reduce obsolescence and ensure that special order parts are never left on the shelves.

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How SparkServ Transforms BDC Training
Jess Fennell Jess Fennell

How SparkServ Transforms BDC Training

Industry data shows that fixed ops staff face high rates of burnout and attrition, with 40 percent of BDC reps actually leaving the role before completing six months. As the six-month mark is typically when these employees start to maximize productivity, losing them before this critical juncture leaves dealerships with a lost investment in training and, more importantly, unrealized revenue. 

SparkServ has been able to provide a solution for getting reps onboarded faster, booking appointments earlier on and lowering attrition rates. SparkServ streamlines operations with a fully integrated tech stack that connects manufacturer data, lead generation and outbound appointment scheduling—bridging a previously disjointed process.

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